Nike. Just do it. The tagline itself speaks about the sophistication of the brand. Nike has always predicted the future products and provided them prior than any other manufacturing company and thus playing a crucial role in the acceleration of the innovative world. Tinker Hatfield, the trademark American designer of Nike claims that Nike has always been anticipating the athlete needs as they have a keen interest in knowing the customers. That’s the exact reason what makes them deliver the product when the others have just started imagining about it. One of such regal innovations of Nike in the recent times is the new Nike HyperAdapt 1.0.
What is Nike Hyper Adapt 1.0?
Nike HyperAdapt 1.0 is the first adaptive lacing shoe and a recent breakthrough that emerged from Nike’s platform. This auto-lacing shoe is a result of many intensive types of research and explorations in electrical, digital and mechanical fields, embedded with the moment functionality to give the best for the athletes. It changes the entire perception of the traditional shoe that we have in our mind and offers unique solutions to irrational idiosyncrasies we face regarding the lacing tension.
How does Nike HyperAdapt 1.0 work?
Nike HyperAdapt 1.0 is entirely designed based on the visual aesthetics and functional simplicity. It makes the athlete more focused and centered by minimizing the distraction involved in the lacing procedure. When you step into the Nike HyperAdapt 1.0 shoe, your heel touches an inscribed sensor that tightens the shoe as per the shape of your leg, accordingly. If you feel that the adjustment is relatively tight or loose, you can regulate it by using the two buttons that are located on the side of the shoe until you arrive at an adequate perfection.
Key idea behind the first self lacing shoe
Hatfield has always had an immense hunger for adaptive lacing. When he met with Beers, the idea has taken roots and started making branches up to the sky of an advanced athletic world. Instead of making a replica of the existing idea, they approached Mark Parker, the CEO of Nike; and rest is the history. As we say that great things can’t be achieved easily, this process involved making a pool of prototypes and many blueprints. They started with the manufacture of a snowboard shoe with a third party generator and finally elevated it to a fictional product in October 2015. Right from then, they did everything they can to make this idea, a reality.
Exclusive features and specifications of Nike HyperAdapt 1.0
- Nike HyperAdapt 1.0 has an advanced technology that keeps the feet attached to the shoe.
- The shoe actually senses the needs of the body and its physical activities in a real time.
- Eliminating the quandary of the equipment, it has got a swift automatic micro adjustment system indulged in it.
- The personalized and rigid lockdown of the laces can also be manually controlled.
- Provides a custom fit that can be describable as the ‘tailored to moment’ phenomena.
Why should we use Nike HyperAdapt 1.0?
While performing, the athletes may be subjected to the pressure caused by slippage or tight tying of the laces. These types of actions turn out to be distractions taking their concentration away from the game. This is exactly why Nike HyperAdapt 1.0 is mandatory. It also eliminates the multitude of mental attrition and all kinds of distractions, benefitting the performance on a whole. Nike HyperAdapt 1.0 helps in building a symbiotic relationship between the shoe and the foot arising to a smart communication between them.
Price and Launch date of Nike HyperAdapt 1.0
The official launch date and the actual price of the auto-lacing shoe are yet to be released. However, the manufacturing company has announced that the one should download the new Nike+ app, which is going to be released in July in order to order Nike HyperAdapt 1.0 online.